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CRM In Arts Council

Customer Relationship Management PDF Download

Customer Relationship Management (CRM)


A holistic, detailed view of each customer gives you the power to increase sales, deliver a consistent and efficient service, make informed decisions, and increase customer numbers - and is exactly what CRM from Equiniti ICS delivers.  The Microsoft-based product creates a focussed view of each customer, from initial contact through to post sales and service, allowing you to simplify marketing and sales processes, perform detailed business reporting, share information, and automate activities throughout the business.  Integrated solutions for Citizen Relationship Management, Grants Management, and Citizen Self-Service are also available.

Key Benefits

  • A comprehensive view of each customer enables the delivery of a consistent and efficient service to customers - and so increases customer numbers
  • A workflow module allows you to automate and simplify processes, thereby increasing organisational productivity
  • A detailed business reporting function facilitates sales, service, and marketing management, allowing you to optimise your operations

To find out more about how we can help you download our Customer Relationship Management Datasheet or alternatively, contact us at info@equiniti-ics.com